Finding the right social media marketing agency for your business can be a challenge. And, here in Melbourne, you have plenty of options.

Of course, the question is, how can you choose from all the agencies in the area? That’s the problem that many companies face and it can easily become an overwhelming issue if you don’t know what to look for.

Here’s an overview of the top five ranking social media marketing agencies in Melbourne right now, and a comparison between them.


From building links to a brand reputation, promises to help you do it all. They also manage SEO, PPC campaigns, and social media.

When it comes to their social media management service, they say they’ll analyze your pages and work to direct targeted traffic to them. The goals of their social media management service include branding and promoting conversions.

Generally, they’ll suggest an all-around approach that bundles up multiple services. For instance, you might pay to optimize your social media pages and also be encouraged to audit your website and potentially even dig into some design/development work or a mobile development project.

They do come nicely ranked in the area, but companies searching for social media management may see it as an after-thought of this agency–after all, it’s not even a main service in their site menu.

#4 DMA – Digital Marketing Agency

William Clanton is the one behind Melbourne’s DMA (Digital Marketing Agency). Like its name, this agency is straightforward in their offerings. They try to do it all, from SEO to PPC and even web development, reputation management, and marketing automation.

When it comes to social media, they take a classic approach. Most clients will begin with a free analysis of their social standing before being offered optimization services. After paying for optimization, you’ll then be offered on-going management services.



Like DMA, SEO AUS also offers a wide range of services, including SEO and PPC alongside their social media management. Their management service goes a little beyond what DMA offers, though.

They’ll not only manage your pages on Facebook, Twitter, Google+, LinkedIn, and Instagram, but they’ll also help you with running competitions and all sorts of advertising campaigns to help promote your page and build a following.

Founded in 2006, they have been around for a bit longer than some other agencies. But, it’s their “results guaranteed” approach that falls as one of the reasons why they are one of the more well-known agencies in Melbourne.


#2 Optimising

Optimising is an SEO focused company that was established in 2008 and helps companies with web development, paid advertising and marketing campaigns in social media. With a staff of seventeen, the Optimising Company has a team  of well-versed and knowledgeable individuals who work closely with clients to take eCommerce businesses to the next level.

It is because of their expertise that Optimising was recently nominated for multiple SEMrush Awards, a true honor among successful marketing professionals in the Melbourne area. The company works with a variety of business owners. They offer an assortment of services including logo design website creation, PPC and SEO. Additionally, they assist companies in developing social media marketing strategies as well as helping businesses manage their presence on various social media platforms, targeting demographics and psychographics to ensure the right niche audience is being reached.

The talented team of Optimising is customer-focused and results oriented, with a goal of making a difference to their clients.


#1 Chromatix

Ranked #1 Best Social Media Marketing Company in Melbourne by, Chromatix is a smaller agency but one capable of giving all of the above a run for their money.

Fewer than ten full-time employees, Chromatix has remained a strong competitor in the area since its founding in 2009. They’re great at what they do, with their specialty mainly being vibrant website design.

On their services page, they focus on web design, web development, and automation/API integration. Branding is their main game, and while they do offer social media management, the only place it’s mentioned on their website is on the About Us page.

As such, they don’t openly advertise how much experience they have with the service and they do not go into any detail about what they offer (i.e., auditing, optimizing, posting, and so on). Based on this and what their website says, marketing isn’t necessarily the agency’s forte:

“After a decade of intense experience, we continued the stance to specialise and focus ALL our attention and EVERY team member on mastering website design and development like no other.”


Need Help With Your Social Media Marketing?

Looking for a marketing specialist in Melbourne to handle your social media needs? Look no further than The Business Wilderness.

Tackling social media management, among other things, our agency starts every project off with a discussion. We want to get to know you and your brand so that the team can best represent it online.

YouTube, Facebook, Snapchat, Instagram, Twitter…we work with all of the platforms that matter to your company, helping you to build a solid reputation and an engaging presence.

With our team, your company will begin building brand recognition in no time at all. In turn, this will lead to better conversions and increased brand loyalty.

The reason why The Business Wilderness is different from other agencies is simple: we take a balanced approach. We don’t brag about our web design capabilities and offer marketing on the side, nor do we specialize in PPC but then spread ourselves too thin trying to develop mobile apps.

Our team is well-rounded with everyone bringing a different skill set to the table. We also have a long list of agency tools that your company couldn’t get direct access to without spending a huge portion of your budget on memberships and subscriptions.

That means, with our combined experiences and industry knowledge, our team is able to give your company the best results by utilizing the best tools, the best talent, and the best practices for whatever task you put into our hands.

The Business Wilderness offers an array of services. When it comes to your social media channels, we can audit, optimize, and manage them for you in addition to creating and posting quality content that will actually get the attention of your audience.

We even design eye-catching graphics to be posted to your social media pages and match all of the posts and ad campaigns to your brand’s face and voice. If you want to learn more about what we do, click here.


Get Familiar with Social Media Marketing for your Business

If you’re looking to Build a successful Social media marketing strategy for your business we have a few tips to help you get started. To see how you can use Social media marketing for your business, check out our pillar page on Why so many Businesses are Failing with Social Media Marketing